Delivering public services efficiently can be challenging when customer data is spread across different repositories, separate departments, and there’s no way to share customer interaction information amongst your internal staff.

Thankfully, this common issue can easily be resolved through the use of the Salesforce platform – an out-of-the-box CRM solution that provides organisations with a single view of their customers.

On January 31st, we will be hosting an online event where you can learn how Innovate UK, the UK’s innovation agency, has managed to significantly improve the way it operates and delivers services by getting rid of its legacy data silos and bringing all its customer data onto one platform – the Salesforce cloud platform.

But how is this system implemented? What are the challenges? And how to make this type of digital transformation project a success?

Nicole Pethybridge, Customer Service Manager at Innovate UK and Methods Digital Salesforce Director David Biden share their experiences in implementing the Salesforce platform and offer some golden tips on how to manage a digital transformation project of this size.

Watch the webinar recording.